Our 2023 Spring/Summer collection ‘Effortless’ has arrived!
This year, the Franck Provost summer collection is the embodiment of the French “effortless” style.
Hair takes on a sensoriality that radiates natural beauty and simplicity.
Effortless is a refreshing journey of long and chic lengths, shorter more graphic bob styles through to an edgy, unstructured bixie cut alongside a versatile gents style.
Each style is lovingly crafted and shaped by the imagination and skilful hands of the Franck Provost team.
The longest style in the collection is gently layered and un-fussy, offering a seamless balance of volume and movement through the lengths and ends, while maintaining body and effervescence throughout the hair.
Colour work is micro-fine and meticulously placed for the most natural of finishes. These sun kissed hues take on more and more life as the styling dials up the texture and volume with absolute elegance. From smooth and poker straight to glamour waves right through to the curly wild natural mane.
The mid-length style for this year’s collection is all about adjustability. Layers and shaping are kept minimal, encouraging the graphic strong lines on this bob haircut to sit perfectly on the chin and jawline.
The signature Franck Provost balayage technique is used to create a dimensional, lived-in feeling that transforms with each different styling choice. Mirror-like shine is front and centre when styled straight with a middle part. Light and depth are showcased when worn with zig-zag textures and tousled waves with swooping partings.
This year’s short haircut takes inspiration from both the pixie cut and the modern mullet haircut. Soft edges and internal textures are brought to life with styling products to give this bold style a feminine edge.
Depth and shine are pushed to the limits with this Inky Brunette colour choice presented with a global solid application that emboldens this style further. Different styling choices take this look from cosmopolitan to punky when working from a brush blow dried finishing to a wet-look finish.
This year’s men’s haircut is a celebration of volume and thickness. The edges are softly detailed in whilst length and weight in the top sections are maintained to encourage the natural movement to flourish.
Different styling options are made available with this flexible style that can suit any occasion or mood. The styled back look oozes sophistication whilst voluminous wavy style is youthful and fresh.
Want to delve into our Effortless collection further?
Visit one of our talented stylists in-salon for more inspiration & ideas for you & your hair.
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